En este artículo
Expanding an eCommerce business into new markets requires more than translating a website or running ad campaigns. It requires strategy, local knowledge, and a business model aligned with results. A few weeks ago, Andrés Rodes appeared on Óscar Nogueras' Global Bonds podcast, where he shared our vision on digital internationalization, the Asian challenge, and how we help European brands sell online in Asia through their own store, without relying on marketplaces.
What does Ecommedia do, and why do brands choose us?
Watch 📺: Podcast at 1:40
Andrés explains how Ecommedia is more than an agency. We are a digital growth consultancy specializing in eCommerce internationalization. We help brands scale in markets such as Japan, South Korea, Taiwan, and Western Europe with a 360º approach: strategy, paid media, localization, logistics, and local customer service.
Our shared-success model combines a fixed fee with a percentage of net growth, aligning us with each brand's objectives.
Real Case Study: Miswear, a “Made in Spain” Footwear Project for Asia
Watch 📺: Podcast at 11:43
One of our most challenging and rewarding projects has been Miswear, a sustainable fashion brand that now successfully sells in Asian markets thanks to our ECOM ASIA solution. We created its localized online store, launched specific paid media campaigns, and centralized all logistics through our hub in Hong Kong.
Want to know how to replicate this model for your brand? Learn more about our ECOM ASIA service and how you can launch your eCommerce business in Asia in just 60 days.
UX and Digital Culture: Web Differences Between Asia and Europe
Watch 📺: Podcast at 20:10
Andrés details how user expectations in Asia are radically different. From the use of scrolling to trust signals and the types of accepted payment methods, designing a website for Japan is nothing like designing one for Spain. At Ecommedia, we adapt the design, copy, and structure to the target market with the support of local talent.
How Does Our eCommerce Service for Asia Differ?
Watch 📺: Podcast at 28:28
Most agencies focus on selling in Asia through marketplaces. We do not. At Ecommedia, we help you set up your own brand store, with its own identity and complete control. We manage everything from Hong Kong, covering logistics, digital campaigns, customer service, and localization.
“Expanding your brand to Asia no longer requires opening a local company. We do it for you.”
Asia already accounts for more than 60% of global B2C eCommerce. The image accompanying this article shows how this continent has become, by far, the world's largest digital commerce market. It is not just about China: Japan, South Korea, Taiwan, and Southeast Asia are fully digitally mature, with demanding, connected consumers who are willing to pay for European brands.
Shopify in Asia: Is It a Good Option?
Watch 📺: Podcast at 44:44
Shopify works well in Asia, but requires adaptations in payment methods, design, and performance. At Ecommedia, we specialize in multilingual Shopify projects for Asia, with real-world experience in local payments, integrated logistics, and country-segmented media performance.
Are You Ready to Sell Online in Asia?
Asia accounts for more than 60% of global eCommerce. Is your brand going to be left out? At Ecommedia, we offer a turnkey solution to launch and scale your eCommerce business in Japan, South Korea, Taiwan, or Hong Kong. No friction. No intermediaries.
📞 Request a free consultation and discover how to take your brand to the next level.
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